Fashion merchandisers are a crucial part of the industry, working as buyers, product managers, designers, and merchandise display artists in a variety of settings. With the opportunity to work in a variety of positions and companies, there’s no better time than now to start your fashion merchandising education with this online associate degree. You can prepare for a rewarding career that allows you to combine your passion for fashion with business skills from home, when it’s convenient for you.​ Esaie Couture is partnering with one of the world's top online learning institutes to teach you the core fundamentals and the essentials to your success in the fashion world.  Learn at your own pace. You could be 18 or 80 years old, it's never too early or too late to get your fashion career going!

Online
FASHION MERCHANDISING
Associates Degree

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$1195 (1st Semester) 

ESAIE COUTURE DESIGN SCHOOL

SEMESTER 1

Basic Skills Assessment (1 credit)
All degree applicants are required to complete two Basic Skills Assessments, one in reading and one in math (Additional studies may be required).

Information Literacy (3 credits)
Learn to search the Internet more effectively. Get tips about search engines and reliable websites. Learn how to search libraries and other information centers for important, useful information.

Computer Applications (3 credits)
Build your computer skills through a combination of reading and hands-on practice. Navigate popular software tools such as Windows® and Microsoft® Office. Create, edit, and illustrate Microsoft® Word™ documents.
Apply formulas and functions to large data sets in Microsoft® Excel.®
Incorporate useful charts and graphs to summarize date. Add, delete, sort, and lay out table data. Create presentations in Microsoft® PowerPoint® 

Science Electives (3 credits)
Choose One:
* Introduction to Biology
* Nutrition
* Earth Science

Essentials of Psychology
Study the relationship between biology and behavior. Identify major psychological theories. Learn about consciousness, memory, thought and language. Define intelligence, personality, and stress. Examine the concept of gender and its role in psychology. Get the basics on how community influences behavior.

Arts and Humanities Electives (3 credits)
Choose one:

* Art Appreciation
* Music Appreciation

English Composition (3 credits)
Get the skills and techniques you need to develop, draft, and revise college-level essays. Identify your purpose and audience. Read actively and critically.
Edit for standard written conventions.
Submit three essays (process analysis, classification and division, and argumentation) and a course journal.

Proctored Examination (3 credits)
This assessment will evaluate the knowledge and skills learned during the semester. 


SEMESTER 2

Introduction to the Fashion Industry (3 credits)
This course traces the development of fashion and the fashion industry; shows how consumer demand affects fashion marketing; explains fashion change and consumer acceptance; covers market research and analysis; traces the development, production, and marketing of raw materials; covers international fashion centers as well as retailing, merchandising, and marketing.

Color Theory (3 credits)
Explore the components of light and the importance of color as an aspect of light.
Discover different systems for organizing colors. Learn how to incorporate a balanced use of color in your work by understanding the basics of color theory.

History of Fashion (3 credits)
Learn the theories on the origins of fashion. Examine the themes and details of time-period specific costumes for men and women. Explore the role and influence of fashion in the context of society. Discover the geographic and ecological factors that affect clothing choice. Review how the ideals of human beauty change with time. Compare and contrast the costumes of each Western civilization. Analyze the value of costume preferences by specific civilizations.

Economics 1 (3 credits)
This course will provide an overview of macroeconomics and the modern market economy. Law of supply and demand, the cost of living, monetary systems, international factors, and short-run economic fluctuations will be examined and discussed.

Intermediate Algebra (3 credits)
Study basic algebraic concepts. Review the systems of equations, polynomials, and radicals. Learn how to factor polynomial expressions and simplify rational expressions.


SEMESTER 3

Basic Accounting (3 credits)
Learn what accounting information is, what it means, and how it's used. The course also covers financial statements, return on investment, the bookkeeping process, cost accounting, and report systems.


Introduction to Textiles (3 credits)
Learn the laws and regulations for the textile industry. Evaluate fibers, yarn formation, and fabric structure.
Explore the impact of coloration and finishes on final products. Identify performance characteristics for different textiles. Discover how to select textile products based on end use and care.
Analyze the relationship among production processes, selection criteria, cost, and consumer satisfaction.


SEMESTER 3 (cont'd)

Marketing (3 credits)
Marketing is fundamental to the success of any business. Analyze the concept of marketing in a societal and global sense.
Learn the four areas of strategy in marketing. Identify the principles of product, price, promotion, and distribution by considering interesting examples of real organizations.
Explore how environmental factors affect designing strategies for marketing.

Business and Technical Writing (3 credits)
This course provides an introduction to the various methods of organizing material for a professional setting. Students will compose business documents using the ABC method. These include memos, emails, outlines, reports and proposals, descriptions, and organizing materials. Students also work on honing their grammar skills.

Consumer Behavior
Learn the principles involved in how and why consumers make decisions. Topics covered include influencing consumer behavior, consumer decision making, effects on research and marketing, factors that affect purchasing behavior, and consumer acceptance of products.

Merchandising Math
This course deals with a mathematical approach to buying merchandise, stock or inventory for a retailer. The merchandise buyer will use mathematics to determine profits on items. You will learn the effects of merchandising pricing and how profits are calculated and determined for the items bought that will be sold to customers. These mathematical concepts and formulas are necessary for a retailer and also for a buyer or merchandiser to understand profits and plan for future merchandise buying, sales, and to measure inventory.

SEMESTER 4

Merchandising Planning and Buying
Explore the methods, practices, and operations conducted to promote and sustain certain categories of commercial activity.

Internet Marketing and E-Commerce
Learn the basic concepts and key motivators of electronic commerce.

Retail Management
This course is designed to introduce students to retailing in a rapidly changing environment. Topics covered include organization of retail stores, basics of retailing, management of a successful retail business, and merchandising principles.

Fashion Promotion
Examine the process of promotion and the tools available for creating successful campaigns.

Product Development
Explore the four essential conditions that must exist to influence consumer behavior.

Proctored Examination
You will be required to complete a proctored exam on selected courses each semester. These assessments will evaluate the knowledge and skills that you learned during the semester. You choose the time, the location, and the qualified exam supervisor.


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COURSE OUTCOMES


Program Goal

The Fashion Merchandising Associate's Degree program prepares students for an entry-level position in the field of fashion merchandising and can also be used to prepare for future studies.


Upon completion, students will be able to:

* Demonstrate effective written and interpersonal communication skills
* Demonstrate a high level of inquiry, analytical, and problem-solving skills
* Demonstrate effective quantitative skills
* Demonstrate computer and information literacy
* Demonstrate an understanding of the liberal arts, natural sciences, and social sciences
* Discuss how the business of fashion works from concept to the consumer
* Apply knowledge of fabrics, embellishments, colors, and style for each garment or accessory to the fashion decision process
* Describe the processes and factors involved in fashion designing, production of textile materials, and purchasing materials from suppliers
* Discuss the importance and methods of marketing and promotion in the fashion industry
* Demonstrate understanding and the use of company financial reports and reports associated with planning, buying and selling fashion merchandise
* Describe the operations of retail stores that sell fashion merchandise

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Each program includes:
  • Student discounts 
  • Study Planner App to customize your study plans and keep track of your progress
  • Instructional support from our experienced faculty
  • Access 24/7 to online community
  • Your personalized online student homepage and learning portal
  • Additional resources such as our online library and career guidance from Career Cruising

TAKE FULL ADVANTAGE OF THE CURRICULUM.

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